Submagic is the best AI tool to create captivating short-form videos in seconds for teams and businesses.
Submagic is a better alternative
for editing your videos.
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HeyGen
HeyGen is an AI avatar video platform where users type a script to get a video, ideal for marketers and trainers.
About
HeyGen
HeyGen is wild—create professional videos with AI avatars that look and sound real. No camera, no studio, just type your script and pick your virtual spokesperson. You can even clone voices and create videos in multiple languages with perfect lip-sync. It's the future of video production, especially for training, marketing, or any time you need to scale video creation.
But let's talk about the elephant in the room—these are still AI avatars. While impressive, they might not nail the subtle emotions or spontaneity of real humans. Plus, there's the whole ethical thing about deepfakes and digital doubles. Amazing tech, but it might feel a bit uncanny valley for some viewers. What's your take: is the efficiency worth potentially losing that human connection? For authentic human presence without the uncanny valley, consider using real footage enhanced with AI-selected background music and marketing-optimized editing.

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HeyGen
Submagic
Submagic is the best AI video editor. Add viral captions in 100+ language to any video and create viral shorts, in minutes.
About
Submagic
Submagic is the fastest, most intuitive way to turn your videos into scroll-stopping content. Whether you’re a solo creator, coach, or agency cranking out client reels, Submagic saves you hours every week with tools that just get it.
Want to add 🔥 captions that match your brand? Done in 3 clicks. Need to trim clips, add b-roll, throw in background music, sprinkle in sound effects, and still make it feel effortless? That’s not a wishlist—that’s Tuesday with Submagic. But we’re not just about features—we’re about freedom. Submagic was built by creators, for creators. Everything’s designed to get you from “meh” to “viral” without the editing headache. You don’t need a film degree or a post-production team. You just need a story to tell—and we’ll help you make it look amazing.

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SubmagicHeyGen
Pros & Cons

Pros
Cons
- Realistic AI avatars eliminate filming
- Fast, no editing skills needed
- 175+ language support
- Avatars can feel robotic
- Free plan has watermark
- Limited traditional editing features
HeyGen
Pricing plans
Plan
Cost
HeyGen
Reviews
I saw a colleague sharing a Heygen vid and honestly couldn't believe the results - had to try for myself with an extra critical eye. And...wow.
The platform and service keeps getting improved and has not disappointed us. The intuitive UI lends itself to making avatar videos and pictures a breeze.
False advertisement. I paid what I believed it was only 39 usd for the team plan and came to be 78 usd instead as they charge per user.
Submagic
Pros & Cons

Pros
Cons
- Lightning-fast editing with captions, music, b-roll, and zooms in one click
- AI finds your best moments and turns them into viral-ready clips
- Beginner-friendly, no editing experience needed
- Not built for advanced multi-layer or cinematic edits
- Works best with talking-head or voice-driven content
- Browser-based only—no desktop or mobile app
Submagic
Pricing plans
Plan
Cost
Submagic
Reviews
It's simple to use, the customer service is great. And it makes my life easier.
The many options to create unique fonts based on well known content creators is awesome. The support chat is very reactive and always helpful.
I love how easy it is to add fun transcripts to my videos with Submagic. Without hesitation, I would refer Submagic to other creators looking to make their videos go viral.