AI video editor for ecommerce brands

Turn the product clips, customer reviews and photos you already have into captioned, shoppable videos. Auto-edit and combine them into one cut, no editor needed.

SubmagicAuto-edits

Post-ready product videos

Product demoShow it in action

Customer review compilationSocial proof that sells

UGC-style adFeels authentic

Unboxing or haulBuild the hype

Before and afterShow the result

Sale or launch promoDrive the drop

Adds captions · Adds b-roll · Auto-zooms · Combines the best clips

Cómo funciona

From raw product footage to publish-ready videos

Bring in the product clips, reviews and photos you already have; ship shoppable videos that sell.

Upload your product footage
Drop in the product clips, customer reviews and photos you already have.
Caption and auto-edit
Auto-Edit adds captions, b-roll and auto-zoom, and trims the slow parts.
Combine into one video
Combine the best clips, reviews and photos into one shoppable product video.
Publish to the feed
Export vertical for TikTok, Reels and Shorts, and keep the feed full of product video.

¿Para qué sirve?

Product video is valuable, but hard to keep up with

You already film clips, collect reviews and shoot photos. Submagic edits and combines them into shoppable product videos, without an editor.

No editor on the team, and the feed always needs more

Auto-Edit adds captions, b-roll and auto-zoom, and trims the slow parts in one pass.

A polished product clip, ready to post.

Clips only sell if they hold attention with the sound off

Auto Captions style on-brand subtitles that track every word as you talk through the product.

A scroll-stopping clip that sells on silent autoplay.

Product clips, reviews and photos sit scattered across files

The editor combines them into one polished cut with captions and b-roll.

One shoppable product video, assembled from many clips.

Kit de herramientas

Continue your product video workflow

Pick a feature or a free tool to take the next step.

Características

Free tools

PREGUNTAS FRECUENTES

Questions about making product videos

Do I need to hire a video editor for my product videos?

No. Submagic runs Auto-Edit on the product clips you already have, adding captions, b-roll and auto-zoom and trimming the slow parts automatically. You get a product clip ready to post, with no editor to hire and no timeline to learn.

Is there a free way to edit ecommerce product videos?

Yes. You can try Submagic free before you subscribe, so you can upload a product clip, run Auto-Edit and add captions before choosing a plan. It is a quick way to see what your footage looks like once it is captioned and cut.

What is the best video editor for an online store or DTC brand?

One built for people who run the store, not a full editing suite. Submagic is made for sellers who would rather film the product than edit: you upload your clips and reviews and it captions, combines and formats them automatically, instead of asking you to learn a desktop editor.

How do I turn product clips and customer reviews into one video?

Upload the clips, reviews and photos you have, and Submagic combines them into one cut. Auto-Edit captions each part, adds b-roll and trims the slow moments, so scattered footage becomes one shoppable product video you can post.

How do I add captions so my product videos sell on silent autoplay?

Submagic's Auto Captions transcribe your clip and style the subtitles automatically. Most product videos play on silent autoplay in the feed, so on-screen captions let shoppers follow the pitch and the offer with the sound off.

Can I make a product video from a product link, or do I upload my footage?

You upload your footage. Submagic edits the product clips, customer reviews and photos you already have, rather than generating a video from a product page or store link. Bring the footage you have, and it captions, combines and formats it into a shoppable product video.