AI video editor for advertisers

Turn raw ad footage, product clips and testimonials into captioned ads in one pass. Or turn a script into a faceless AI-avatar ad when you don't want to film.

SubmagicAuto-edits

Ad creative from one shoot

UGC-style adFeel authentic

Product demo adShow it in action

Customer testimonial clipEarn trust

Hook-led ad variationTest a new angle

Promo or offer clipDrive the sale

Brand story clipBuild the brand

Adds captions · Adds a hook title · Trims dead air · Formats vertical

So funktioniert es

From raw ad footage to finished ads

Bring in a product clip, a testimonial or a script; ship captioned ad creative ready to test.

Upload your ad footage
Drop in raw ad footage, a product clip or a customer testimonial.
Auto-edit in one pass
Auto-Edit adds captions, b-roll and zoom, and trims the dead air automatically.
Or skip filming
Turn a script into a faceless AI-avatar ad when you don't want to film.
Publish and test
Export vertical for TikTok, Reels and YouTube, and test fresh variations.

Warum sollte man es nutzen?

Good ad creative stops working faster than you can film new ones

Performance ads need new creative often. Submagic turns the footage you already have into more ad variations, without an editor, a creator or a camera.

Ads stop working and need new versions

Auto-Edit turns raw footage into a captioned, polished ad clip in one pass.

A finished ad ready to test.

No budget or time to film UGC-style ads

AI Avatar turns a script into a faceless, on-brand spokesperson.

A talking-head ad without a creator or a camera.

Your demos, reviews and webinars sit unused

Magic Clips pulls the strongest selling moments into short clips.

Social-proof clips you can run as ads.

Toolkit

Explore ad creative workflows

Pick a feature or a free tool to start.

Features

Free tools

FAQ

Questions about making video ads

Do I need to hire a video editor or a UGC creator to make video ads?

No. Submagic runs Auto-Edit on your raw ad footage, product clip or testimonial, adding captions, b-roll and zoom and trimming the dead air automatically. You get a finished ad ready to test, with no editor to hire and no creator to brief.

Can I make video ads with AI, without filming?

Yes. With AI Avatar you pick from over 120 actors, paste your script, and Submagic generates a faceless, on-brand spokesperson ad in multiple languages. It is a way to get a talking-head ad without a camera, a studio or a creator.

What is a UGC-style ad, and how do I make one?

A UGC-style ad looks like an everyday creator filmed it on their phone, not a polished studio spot, which is why it blends into the feed. In Submagic you caption and auto-edit a phone clip or a customer testimonial, or generate one with an AI avatar, so it reads like real user content.

Is there a free way to make video ads?

Yes. You can try Submagic free before you subscribe, so you can upload raw footage, run Auto-Edit and add captions before choosing a plan. It is a quick way to see what your ad looks like once it is captioned and cut.

How do I add captions to my video ads?

Submagic's Auto Captions transcribes your clip and styles the subtitles automatically. Captions matter because most feeds autoplay on mute, so your ad still lands the hook and the offer with the sound off.

How long should a video ad be?

Most social video ads work best between 15 and 30 seconds: one hook, one message, one call to action. Auto-Edit adds a hook title and trims the dead air, so the ad stays tight enough to test.