Social media scheduler that edits your videos with AI

For creators who edit their own content. Submagic adds AI captions, B-roll, and effects, then publishes to TikTok, Instagram, and YouTube.

No credit card required

99% caption accuracy

4.7/5 on G2 (80+)

48+ supported languages

4,000,000+ users

Edit, schedule, and publish from one workspace

One editor for every platform. AI fills your post details. Live preview confirms it.

One editor for every platform

Submagic formats your video for TikTok, Reels, Stories, and YouTube Shorts with AI captions, B-roll, and effects, then publishes directly from the editor.

Try the Editor

Go live on every channel from one schedule

AI fills platform-specific details for each channel. Choose your platforms and time, review the pre-filled fields, and preview every post before it goes live.

Start Scheduling

Preview every post before it goes live

See exactly how your Reel, Short, or TikTok will look on each platform before you hit publish. The live preview panel shows a platform-specific mockup so nothing looks off once it's live.

See How It Works

How does the
social media scheduler work?

Upload and edit your video with AI

Upload any video or paste a link. Submagic adds captions, B-roll, effects, and sound, or auto-edits in one click.

Pick your platforms
and schedule

Select TikTok, Instagram, YouTube, or all of them. Set your date and time. AI generates platform-specific details for each channel.

Go live
on every platform

Submagic publishes on schedule. Your video goes live on every connected platform at the time you set. No manual posting needed.

Why Submagic as a social media scheduler

Other schedulers just post your video. Submagic edits it first with AI captions, B-roll, and effects, then publishes directly.

Copy-paste scheduling

Posting one video means three apps and two file transfers.

Edit, download, re-upload elsewhere

Same caption every platform

No editing tools included

Three apps per single post

Switching between 3 apps
for every single post.

vs

Edit and publish in one workspace

Edit with AI. Pick platforms.
Publish without leaving the editor.

AI adds captions and effects

Platform-specific content per channel

Schedule directly from editor

Zero downloads, zero re-uploads

Publish Your First Video
उचित

Schedule and publish everywhere

Why creators edit and publish in one place

Edit and publish.
No edit, download, upload.

Finish your edit with AI captions, B-roll, and effects, then publish to TikTok, Instagram, and YouTube without ever exporting a file.

One video. Every platform.
Platform-native content.

Each platform gets its own format and platform-specific details. AI generates it. You review and publish.

AI handles the post details.
You focus on the content.

AI drafts platform-specific details for each channel, from descriptions to first comments, while you decide which videos to publish and when.

What creators say about Submagic

Make my life easier and faster at editing videos.

You’re upgrading fast and constantly adding new features like music, trimming, and more.

Boris, Business Owner

Subtitling is becoming easier and easier.

Submagic is amazing, and the support team is by far the best I've seen from all the apps I'm using before.

Katerina, Head of Content

My favorite tool for content creation.

The interface is clean, the subtitles are accurate, and it saves me so much time.

Antons, Marketer

Submagic is a massive time-saver, simply a must-have!

It is a monumental time-saver for me every single day. The workflow is extremely well-thought-out.

Damien, Entrepreneur
Youri, Content Creator

Join 4M+ creators in one workspace

From first cut to final post, everything stays in one workspace. Add AI captions and effects, then publish to TikTok, Instagram, and YouTube without leaving your editor.

Publish Your First Video
उचित

+40% average views increase

10× faster editing speed

सतत विचारले जाणारे प्रश्न

What is a social media scheduler?

A social media scheduler lets you plan and auto-publish posts to TikTok, Instagram, and YouTube at a set date and time. You schedule once and the tool publishes for you. Submagic goes further: it edits your video with AI captions, B-roll, and effects before publishing, so you don't need a separate editing app.

Which platforms does Submagic support for scheduling?

Submagic currently supports publishing and scheduling to TikTok, Instagram (Reels and Stories), and YouTube Shorts. LinkedIn, Facebook, and X (Twitter) are coming soon. You can publish to multiple platforms at once from a single screen. AI pre-fills the relevant content fields for each platform.

Is Submagic free to use as a social media scheduler?

Yes, with limits. Free accounts can publish one video via Publish Now, no credit card required. Scheduling posts for a future date and time requires a Pro or Business plan. There is no separate charge for the scheduling feature; it is included in the subscription.

How is Submagic different from Buffer or Hootsuite?

Buffer, Hootsuite, and similar tools are scheduling-only: you edit your video elsewhere, download it, then upload it to the scheduler. Submagic combines a full video editor with a multi-platform scheduler. Add AI captions, B-roll, and effects, then publish to TikTok, Instagram, and YouTube without downloading the file.

Can I customize posts for each platform?

Yes. When you schedule a video, you customize the content fields for each channel: titles, descriptions, tags, captions, and first comments vary by platform. AI pre-fills them automatically, and you can edit before publishing. You also see a live preview of how each post will look on each platform.

Can I schedule posts to multiple platforms at the same time?

Yes. Select all the platforms you want in the publish screen, customize each one's content, pick your date and time, and Submagic publishes to all of them on schedule. You can also hit Publish Now to go live immediately across every selected platform.

Can I preview posts before publishing?

Yes. The publish screen includes a live preview panel that shows exactly how your post will look on each platform. You can flip between platforms using the preview tabs, check your captions and formatting, and adjust anything before you publish or schedule.

Is Submagic a video editor or a social media scheduler?

Both. Submagic edits your video with AI captions, B-roll, effects, and sound, then schedules and publishes it directly to TikTok, Instagram, and YouTube. You stay in one workspace from first cut to published post.